Woman of Impact

Woman of Impact Logo

What is Woman of Impact?

Woman of Impact shines a spotlight on women’s health as cardiovascular disease is the leading cause of death in women.

By joining this campaign, you will be part of a nationwide network of women who are passionate, competitive, well-connected and driven to make a difference.

Launching annually on National Wear Red Day®, the first Friday in February, this 9-week competition inspires changemakers from across the U.S. to leverage their networks to create an impact in their community. By forming Impact Teams, participants use their collective influence to educate women on their risks, raise critical dollars to help fund lifesaving research and advocate for the health and well-being of all women – all while earning points for the impact they are making in their community and beyond.

At the end of the campaign, the nominee that makes the greatest impact and raises the most funds will be named their community’s Woman of Impact winner.  The nominee who earns the most points in the country will be named the American Heart Association National Woman of Impact Winner.

Be a part of a movement that is changing the future of women’s heart health.

Congratulations 2025 National Woman of Impact Winner, Kat Ascencio-Holmes!

WOI Winner Kat Ascencio-Holmes
WOI Winner Kat Ascencio-Holmes

Join Us!

Meet Our 2025 Centennial Club

Amanda Cain
Amanda Cain
Woman of Impact
New York, NY
Amy Van Kleunen
Amy Van Kleunen
Woman of Impact
New York, NY
Anna Goeschel
Anna Goeschel
Woman of Impact
Omaha, NE
Briana Richards
Briana Richards
Woman of Impact
New York, NY
Dannis Mitchell
Dannis Mitchell
Woman of Impact
Detroit, MI
Elaine Prince
Elaine Prince
Woman of Impact
Birmingham, AL
Emily North
Emily North
Woman of Impact
Cincinnati, OH
Ginny Couvillon
Ginny Couvillon
Woman of Impact
New York, NY
Jennifer Lee
Jennifer Lee
Woman of Impact
Sacramento, CA
Katrina Ascencio-Holmes
Katrina Ascencio-Holmes
Woman of Impact
Sacramento, CA
Melanie Nazari
Melanie Nazari
Woman of Impact
Corpus Christi, TX
Michele Reynolds
Michele Reynolds
Woman of Impact
Fort Worth, TX
Regina Bruce
Regina Bruce
Woman of Impact
Dallas, TX
Sarah Michelle Boes
Sarah Michelle Boes
Woman of Impact
Louisville, KY
Shaista Malik
Shaista Malik, MD, PhD, MPH
Woman of Impact
Orange County, CA

Meet our past Centennial Club Winners here.

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Learn More About Go Red for Women

The American Heart Association’s signature women’s initiative, Go Red for Women, is a comprehensive platform designed to increase women’s heart health awareness and serve as a catalyst for change to improve the lives of women globally.

Ready to make an impact?

Woman of Impact takes place in over 100 communities across the country. Get connected with your local campaign today!

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See us in action!

$5.7 Billion
Invested in research funding since 1949 — more than any nonprofit organization except the federal government
20 Million +
The American Heart Association trains more than 20 million people annually in CPR
51 Countries
Go Red for Women has a presence in 51 countries through 55 sister organizations